Tag Archives: #designers

Frankies Bikini’s Debute at Miami Swim Week

Miami Swim Week is the biggest swimwear fashion event in the world. This huge event just took place last week in Miami, with many designers waiting to show their new swimwear pieces. The event started on Thursday, July 20th and it went until Wednesday. Miami Swim Week brings together the biggest and the most popular brands as well as not so popular ones, hoping to make a huge statement. “Swim Week is the biggest platform for the swimwear industry in the U.S. It could be a chance to find the hottest new brand, or the chance to find a new distributor, a new contact, a press opportunity — it can be anything,” – says Cece Feinberg. She is the owner of the PR agency Cece Feinberg, that has been a part of the Miami Swim Week since 2004.

Over the weekend, Frankies Bikinis debuted their 2018 Resort Collection at SWIMMIAMI. In Florida, the showcase displayed various California-inspired, sultry swimwear on Saturday, July 22.

The collection, Golden State of Mind, included various colors, textures, and prints influenced from the West Coast. The color palette included hues of the ocean and sunsets with soft pinks and dark blues. The swimwear varied from one pieces and bikinis with ultra-flattering fabrics and various, edgy cuts. The show included models such as Josie Canseco, Ashley Moore, Kyra Santoro, Sofia Jamora and more to further encompass a sun-kissed, California essence. The overall collection was created by designer Francesa Aiello for an overall sporty, but feminine aesthetic.

“Like everything else in the world, I’m evolving,” said Aiello. “I’d like to think that my designs for this collection are who I am as a 22 year old woman–different, new and more mature than my last. It’s an elevated aesthetic for the Frankies Girl–effortless, edgy and universally fitting.”

Frankies Bikinis continues to show at Miami Swim Week with new designs, inspiration, and creative style.The stage was set-up with an ethereal vibe, including a bed in order to create a “slumber party” environment. The models were also in custom silk robes backstage in order to further support this theme. With the newest collection, Frankies Bikinis shows its growth as a brand since its establishment in 2012. Created out of necessity for the “perfect bikini” by Aiello, the designer moved forward to high-profile shows including Miami Swim Week in 2014. Since then, the young designer has continued to participate in the fashion case as the youngest to have ever shown at swim week.

Now with a full e-commerce site running, the brand continues to build. After the release of the brand’s 2018 Resort collection, the premium swimwear will be through the brand’s website: frankiesbikinis.com. Prices range approximately from 75 to 225 dollars, according to the site.

What was your favorite designer from swim week?

Let us know in the comments below V

Xx, B

The Met Gala is On Its Way! Lets Take a Look Back

Are you guys as excited as we are for the 2017 Met Gala tonight? Can you believe it’s already been a year since the 2016 Met Gala? As we prepare for yet another of the most anticipated fashion spectacles of the year, coming up tonight, let’s take some time to reminisce on the best celebrity red carpet looks from last year. While Lily-Rose Depp’s and Anna Wintour’s complementary Chanel gowns seem to be unbeatable, we have high hopes for the 2017 Met Gala. Keeping in mind the Comme des Garçons theme, we can expect to see some of the most avant-garde gowns of all time. We can not wait to see what the stars are going to bring out tonight, and we can’t wait to hear your feedback on the event, your favorite looks, and any other surprises that might take place on the red carpet. Stay tuned in with us as we will be checking back on the blog to give you our spectacular summary of the Met Gala and our favorite looks with this timeless theme.

Until the sun sets, we thought we would reminisce on our fav’s from last year.

Kendal Jenner, Atelier Versace Gown & Lorraine Schwartz Jewels.

Beyonce, Givenchy Gown & Lorraine Schwartz Jewels.

Kate Bosworth, Dolce & Gabbana Gown.

Lily-Rose Depp, Chanel Dress & Gianvito Rossi Heels.

Mary-Kate and Ashley Olsen, Fred Leighton Jewels.

Emma Watson, Calvin Klein Collection Gown & Paige Novick Jewels.

Brie Larson, Proenza Schouler Dress.

Anna Wintour, Chanel Gown.

Alexa Chung, Thakoon Suit & Anita Ko Jewels.

Karolina Kurkova, Marches Gown.


The Number One Stylist in Hollywood

We’ve been longtime fans of Karla Welch’s personal style and work. She’s one half of bi-coastal star styling team (and fellow Canadians) Kemal & Karla, dressing names like Michelle Williams, Lily Collins, Zooey Deschanel, Hailee Steinfeld, and Olivia Wilde.

For every amazing celebrity red carpet moment, there’s a genius stylist working diligently behind the scenes. Each year, The Hollywood Reporter recognizes their accomplishments with its “Most Powerful Stylists in Hollywood” roundup, and the 2017 list is full of especially talented pros.

This year, one stellar stylist managed to stand out among the rest and nab the top spot: Karla Welch, who dresses Ruth Negga, Sarah Paulson, Karlie Kloss, Michelle Monaghan, Busy Phillips, and others. So why does she wield so much power in the industry right now? The Hollywood Reporter explained: “A year ago, the world had never heard of Ruth Negga, but between her subtle turn in Loving, for which she was Oscar-nominated, and her exquisitely standout red-carpet presence, courtesy of Welch, the actress is now a fashion force. That’s the power of a No. 1 stylist.” Who could possibly argue with that?

We wanted to share some of the best red carpet moments that Welch’s styled this past year.

Ruth Negga, Oscars 2017 (Valentino gown, Irene Neuwirth for Gemfields headpiece, earrings, and ring) & Golden Globes 2017 (Louis Vuitton dress, Fred Leighton cuff designed with Gemfields Mozambican rubies)


Sarah Paulson, Golden Globes 2017 (Marc Jacobs gold lace-embellished long-sleeve open-back gown with rolling waves of sparkling gold and silver sequins) & Vanity Fair Oscar Party 2017 (Ronald van der Kemp S/S 17 dress)

Karlie Kloss, Oscars 2017 (Stella McCartney gown, Nirav Modi choker and earrings; Stuart Weitzman sandals; Roger Vivier bag) & Vanity Fair Oscar Party 2017 (Naeem Khan gown, Roger Vivier clutch and Stuart Weitzman shoes)

Michelle Monaghan, Vanity Fair Oscar Party 2017 (Brandon Maxwell dress) & Sundance Film Festival 2017 (Louis Vuitton top, pants, and boots)

Let us know what you think about Karla Welch and her dream true stellar style.

Xx, B

6 Female Designers You Have To Know About

We at Find Fashion are inspired my creativity, innovation, and design. We are absolutely filled with love and inspiration when we see designers revolutionize the fashion industry. Without constant re-engineering and re thinking what is already out there; the fashion world that we see today would not exist.Think about some of the most iconic names in fashion: Christian Dior, Louis Vuitton, Yves Saint Laurent. Each of these unprecedented brands delivers stunning pieces of couture that have redefined the fashion industry. They also share a common thread that may seem so obvious you’ve never given it a second thought: Each is named after its male founder. Although it might seem that an industry that creates products molded for women would be abundant in female leaders, the number of female heads at renowned brands has historically been lacking. However, the male-dominated fashion industry has rapidly changed in the 2000s. Thanks to the blue print layouts placed by trailblazers such as Coco Chanel, female heads are becoming more common, and with their ascendance, women are building brands of their own.



Stella McCartney began her career in fashion as an intern for Christian Lacroix before rapidly landing the role of fashion director for Chloé, where she succeeded Karl Lagerfeld. In 2001, McCartney debuted her own eponymous named brand to critical acclaim. The Stella McCartney line is now admired for its colorful, lively designs that prove fashion is above all, a means to experiment and express yourself. The brand also separates itself by maintaining a cruelty-free policy that doesn’t utilize animal products in its designs.



Rachel Comey’s career in fashion began not with womenswear, but with menswear in 2001. However, Comey had built a loyal following by 2004 and soon expanded her line to include womenswear and footwear. Since then, cult favorites like the Mars Bootie and Legion jeans have come to define the brand’s chic, laid-back style that is at once practical and daring. Manufactured and helmed in New York, Comey’s brand perfectly characterizes the glamour New York fashion is known for.



Twin sisters Mary-Kate and Ashley Olsen began their fashion career in 2006 with couture fashion label, The Row. After the brand’s success, the sisters established Elizabeth and James, a more moderately priced ready-to-wear line in 2007. In 2012, the sisters took home the coveted top prize at the CFDA Awards, cementing themselves as a force in fashion to be reckoned with.



Italian fashion designer, Maria Grazia Chiuri currently has one of the most distinguished careers in the fashion industry, with a hand in some of the most legendary names in design. Chiuri, along with designer Pierpaolo Piccioli, headed Valentino from 1999 to 2016. In the fall of 2016, Chiuri took up the mantle as Dior’s fashion director, her first time alone as head of a brand. The historical appointment made Chiuri the first woman ever appointed as director in Dior’s history. Now that is some serious girl boss material.



American designer Jenna Lyons has been working for J.Crew since she was 21 as an assistant designer for its menswear division. Since then, her career at the brand has skyrocketed at a tremendous pace. She was appointed vice president of women’s design in 2003, executive creative director in 2008, and, finally, president in 2010. Lyons is an inspiration not only to female designers, but to young people in every industry who strive to turn their wildest dreams into reality.



Alessandra Facchinetti has worked with some of the biggest names in fashion. She began at Prada, working mainly with Prada’s sister line, Miu Miu. She then worked with designer Tom Ford at Gucci for four years before being appointed creative director of Valentino in 2007. In 2013, Facchinetti became creative director for Tod’s, which she was the head of until May 2016. Having forged a blazing path in the world of fashion, Facchinetti’s keen eye for pushing trends is sure to lead her to continued success.

Women are continuing to change the role’s in designer fashion and we can’t wait to see what new designers arise in 2017 to create more commotion in the industry as a whole. Our note to inspiring designers is to just keep swimming, and let your creativity soar! Do not give up on your dreams, and let these women inspire you to keep pushing through the hard work.

Xx, B


4 Designers Demanding the Runway

As fashion week is coming to a close, we have seen some amazing designs from well-known designers. We also have seen some amazing collections from some not so well-known designers, which is why we wanted to share with you four designers to watch out for! These up and coming designers are climbing to the top of the industry ever so quickly and are doing it with style. Take a look at these extraordinary collections from some awesome designers.


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In addition to running his own label, which shows during Fashion week in Milan, de Vincenzo assists with accessories for Fendi, a job he says has deepened his love affair with leather and fur. One of the handful of young designers out of Italy to gain serious traction in the past few years, he is also among the country’s biggest rising stars. Vincenzo’s elegant minimalism is opulent fabrics and easy-to-wear neutrals. His current inspiration is Marble, particularly from his hometown, Rome. Stone is often a theme in da Vincenzo’s collections; his Spring 2012 line was influenced by the Ionic columns of ancient Olympia.


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Massimo Giorgetti is known for his exuberant prints and youthful, on-trend look. He channels his varied interests into the design process, creating clothes born of a mash-up of contemporary art and indie music considering he used be a DJ. MSGM is a patriotic endeavor as well: Giorgetti’s line is based in the designer’s native Italy-Milan, to be precise and its all Italian-made. MSGM’s aesthetic consists of kaleidoscopic florals and of-the-moment styling such as spontaneous orange furs!


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You may recognize this name as the Russian beauty designed for her own label from the time she was fourteen until she turned her attention to the more grown-up Lublu Kira Plastinina. The brand has been around since 2008, but it only recently became a crossover hit in the States, attracting fashionable fans like Taylor Tomasi Hill. Plastinina’s aesthetic is girly with wild prints, knee-length dresses and skirts. Her current inspiration is late 60’s and early 70’s; bright colors for fall like orange and corals.


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She’s done internships at Oscar de la Renta, Lanvin, Adam Lippes, and Brian Reyes. Now after launching a namesake line for Resort 2014, Assoulin is going to need some interns of her own; The New York designer’s collection was one of the most buzzed-about outings of the season. Assoulin’s aesthetic resembles clean lines and architectural silhouettes; clever plays on volume; modern and ladylike. Her current inspiration is 1940’s and 50’s frocks; traditional dress of Moroccan and Kazakh men.


Fashion Illustration Makes a Comeback

Left: Sandra Suy, Middle & Left: Cecilia Carlstedt

Left: Sandra Suy, Middle & Left: Cecilia Carlstedt

In today’s fashion industry, technology and digital imagery have seemed to replace fashion illustrators, making the hand sketchers few and far in between. Nowadays, designs are more commonly created on the computer using software such as Illustrator and Photoshop. Design colleges are putting more of a focus on Computer Aided Design rather than hand sketching; teaching students the skills that are currently being used in the industry. One of the main reasons digital sketches are used is because of convenience. A technical sketch created on a computer can demonstrate correct proportion, measurements, stitching details, and all the specifications needed for production. It’s like going straight from conception to tech packs. In addition, many brands use existing digital flats and make small adjustments for each season thus eliminating the time it would take to sketch an entire new garment.

So where does that leave fashion illustrators? Well, just like designers have taken advantage of technology, so have fashion illustrators. They have found their own niche outside the design realm and it all centers around the Internet. Social media platforms such as Pinterest and Instagram have allowed illustrators to reach a much larger audience with their work. Major fashion and beauty brands like Bloomindales, H&M, ZARA, Elle Magazine, Rimmel, and more are commissioning illustrators to create pieces for their marketing departments. Just recently, Rimmel had Illustrator Hayden Williams create hand sketches of Kate Moss to be used in cosmetic displays and advertisements. Megan Hess creates hand-sketched imagery for Chanel, Dior, and Cartier; that have been used as art pieces in many stores. In addition, many illustrators used mixed media to create ethereal illustrations, and the world is embracing this trend. Seen on phone cases, postcards, calendars, book covers, stationary, notebooks, and so much more, it seems everyone wants hand-sketched illustrations.

Left: Kelly Smith, Right: Danny Roberts

Left: Kelly Smith, Right: Danny Roberts

So not to worry, fashion illustrators and enthusiasts; sketches aren’t going anywhere, the are just merely evolving.

Selling to Large Stores vs. Better Boutiques

Hello Talented Designers,
A  question that I get asked frequently when designers are working tirelessly to get their lines established in retail stores. “Should I contact and try to sell to large department stores first or small better independent boutiques.” Without hesitation, sell better boutiques first.
This response is for many reasons.
It is easier to get appointments and get the buyers attention. Selling to better boutiques is a cleaner business and you make more money. Large stores have many requirements along with requested discounts. And, if your line doesn’t sell to their standards which is generally a 15% sell-through each week they are going to want to return or ask for mark-down money. While maintaining their profits, while you are giving your product away. So…get established in boutiques, build your business, make money, get great exposure, build your brand and eventually work on selling the large stores. Or, you may realize you never want that business. There is a lot more cache to being well presented in cool specialty stores across the U.S. And, eventually internationally!
Email me anytime. I’d love to hear from you. I answer all emails.
Kelli Nelson

Independent Sales Reps – Road vs. Showroom

I always think it is more important to hire an independent sales rep that hits the road instead of an independent sales rep who mainly works out of their showroom. Esp. when getting a line established and being viewed by the largest number of retail buyers. The smaller territories ( Mid-Atlantic, Denver, Boston, Chicago) will have more road reps to choose from vs. the larger territories ( Los Angeles, New York, Dallas,) In Los Angeles, many reps now travel the road along with having their showroom. It has become necessary since buyers don’t travel as much anymore. Also, when hiring an independent sales rep who owns a showroom, you will pay a monthly showroom fee (anywhere from $300 – $1500 per month) along with the 12% – 15% commission rates on all sales.


Every piece of clothing we wear tells a story. Our style tells a story about who we are, what we do, what we like, and how we choose to express ourselves as individuals. Carrie and Matt of the fashion brand imogene+willie believe strongly in this fact and have based their entire company on the story they believed was most important to them. Carrie and Matt both had a love for creating clothing; in particular, they had a passion for making jeans. The couple untied through their career choices in regards to making jeans. After the two were married they decided to dedicate their new business to the people whose lives and stories had the greatest influence on them, their grandparents.  They believed that their grandparents had a large impact on the people they had become and Carrie and Matt wanted to honor their parents through their business. Imogene and Willie were the maternal grandparents of Carrie, which made the perfect name for their budding business. However, the couple made it clear that they received their inspiration from all four sets of their grandparents. jamesMain-brightened_1024x1024 juneCait_1024x1024As a group, their grandparents worked tirelessly in many different careers including a hunter, a fisherman, a roofer, a sergeant in WWII, a nurse, and assembly line worker, a volunteer caregiver, an airplane and ship builder, and many more. Carrie and Matt wanted to capture their hard working grandparents and incorporate them into their own work, which has created a well-made, fashionable line of clothing.

One of the must haves from the current collection is the Imogene Slim Black. This classic look is based off of Imogene’s personal style that incorporated beautiful fashion sense with an everyday practicality. This black pant captures the essence of that style perfectly and is the excellent choice to add a classic and fashionable piece to your wardrobe. If you are looking for a more casual look then try the June Chambray. This laid back look is both comfortable and cute. It is a must have from their collection. Of course, being that the company’s main focus is the jean products, you should definitely take a look at a classic jean, a favorite being the James Rigid jean, capturing the perfect look for your next favorite pair of jeans.

Capture the heart behind the business and the perfect fashion statement by buying your next look from imogene+willie.

Sources: http://www.imogeneandwillie.com



It’s getting to be the last week of October and we all know that means it’s the best time for sample sales. Now that fall is officially here, it’s necessary to start adding a few winter items to your wardrobe and bundling up with those extra layers! We’ve done the research, and it looks like New York City residents have hit the jackpot! From major designers such as Hermes, Vivienne Westwood, and Elie Tahari to trendy hot spots like Club Monaco, Gilded Age and Andrienne Landau; we’ve got the best sales this October.


Ramy Brook

When: Tues Oct. 21-22 10am-5pm

Where: 231 West 39th St. New York, NY

What: Women’s ready to wear

Elie Tahari

When: Tues Oct. 21-25th

Tues-Thurs 8:30am-7:30pm

Sat 10am-6pm

Where: 501 Fifth Ave, New York, NY (212) 398-2622

What: Up to 70% off retail prices on men’s & women’s apparel & accessories

Club Monaco

When: Monday Oct. 20-24th 11am-7pm

Where: 261 West 36th St. New York, NY

What: Discounts of men’s & women’s ready to wear samples & accessories


When: Thurs Oct. 23-25th 9am-6pm

Where: 317 West 33rd St. New York, NY   (917) 562-2140

What: Discounts on womenswear and accessories

Hunter Bell

When: Wed Oct. 22-24th Wed-Thurs 10am-7pm Fri 10am-6pm

Where: 152 West 36th St. New York, NY

What: Large discounts on women’s ready to wear & samples from their Fall/Winter 2014 collection

Vivienne Westwood

When: Wed Oct. 22-26th   10am-6pm

Where: 20 West 36th St. New York, NY

What: Markdowns on women’s & men’s apparel, handbags, shoes, & accessories

Andrienne Landau

When: Tues Oct. 21-23rd 10am-6pm

Where: 419 Eighth Ave. New York, NY   (212) 920-1211

What: Discounts on women’s fur outerwear & accessories

What Goes Around Comes Around

When: Tues Oct. 21-26th Tues-Sat 10am-7pm   Sun 10am-3pm

Where: 225 Fifth Ave. New York, NY

What: Up to 70% off vintage mink coats & luxury accessories from Chanel, Louis Vuitton, Hermes, Celine & more

The Row

When: Thurs Oct. 23-25th Thur 12pm-7pm Fri 9am-7pm Sat 9am-6pm

Where: 123 West 18th St. New York, NY

What: Deep discounts off women’s ready to wear, handbags, & accessories

Gilded Age

When: Thurs Oct. 23-26th Thurs-Fri 10am-7pm Sat 10:30am-7pm Sun 11am-6pm

Where: 580 Broadway New York, NY   (212) 228-7747

What: 60-80% off men and women’s Fall/Winter clothing including jackets, denim, sweaters, scarves & more.


The California Market Center, Cooper Design Space, Gerry Building, & The New Mart have Sample Sale Fridays almost every month so check out the design spaces located at the intersection of 9th and Los Angeles Street in Los Angeles CA, 9am-3pm.

Resources: racked.com